AI Tools software profile
Copy.ai
Copy.ai now positions itself as a GTM AI platform for building sales and marketing workflows. Its Chat plan offers 5 seats with access to OpenAI, Anthropic and Google models for $29 a month ($24 annual), while workflow plans start at $1,000 a month billed annually with 75 seats and 20,000 workflow credits. It suits small teams wanting multi-model chat and large GTM teams automating workflows.
Pros and cons
Strengths
- Chat plan includes 5 seats for $24 a month billed annually
- Access to OpenAI, Anthropic and Google models in one plan
- Unlimited chat words and projects
- Workflow plans scale to 200 seats and 75,000 credits a month
- Enterprise adds guided implementation and API access
Limitations
- Workflow plans start at $12,000 a year
- No free plan listed during our check
- Workflow plans are annual commitments
- Repositioned away from copywriting, so older reviews may be out of date
What is Copy.ai?
Copy.ai has repositioned from an AI copywriting tool to what it calls a GTM (go-to-market) AI platform: “Copy.ai makes it easy to create customizable, intelligent workflows.” Its Chat plan gives a team access to models from OpenAI, Anthropic and Google with unlimited chat words, while its workflow plans add monthly workflow credits for automating sales and marketing processes.
Who should use Copy.ai?
- Small teams wanting multi-model chat for up to 5 seats on the Chat plan.
- Sales and marketing organisations of 75+ people automating GTM workflows on Growth, Expansion or Scale.
- Not ideal for small teams that need workflows, because workflow plans start at $12,000 a year.
Copy.ai pricing
Copy.ai’s Chat plan costs $29 a month, or $24 a month billed annually. Its workflow plans start at $1,000 a month, billed annually.
| Plan | Price | Seats | Workflow credits |
|---|---|---|---|
| Chat | $29/month, or $24/month billed annually ($288/year) | 5 | Not listed; unlimited chat words and projects |
| Growth | $1,000/month billed annually ($12,000/year) | 75 | 20,000 a month |
| Expansion | $2,000/month billed annually ($24,000/year) | 150 | 45,000 a month |
| Scale | $3,000/month billed annually ($36,000/year) | 200 | 75,000 a month |
| Enterprise | Custom | Custom | Unlimited customisable workflows, API, guided implementation |
The page shows a “Try for free” option but did not list a free plan or its limits during our check.
Ease of use and implementation
SoftPilot has not tested Copy.ai hands-on. Workflow plans are annual commitments sized by seats and credits, so map the specific processes you want to automate, and estimate credit use, before signing.
Copy.ai compared with close alternatives
| Tool | Entry price | Models |
|---|---|---|
| Copy.ai Chat | $24/mo annual, 5 seats | OpenAI, Anthropic and Google models |
| Jasper Pro | $59/seat/mo yearly | Not specified on the pricing page |
| Perplexity Pro | $17/mo annual, personal use | Several vendors’ models |
Should you shortlist Copy.ai?
Shortlist Copy.ai if a small team wants low-cost multi-model chat (Chat plan), or a large GTM organisation wants to automate sales and marketing workflows.
Look elsewhere if you need brand-voice-controlled content production (consider Jasper), or mid-sized workflow automation below the $12,000-a-year entry point.
Copy.ai FAQs
Is Copy.ai still a copywriting tool?
It now presents itself as a GTM AI platform for building workflows, with a separate Chat plan for multi-model chat.
How much does Copy.ai cost?
Chat is $29 a month or $24 billed annually for 5 seats. Workflow plans start at $1,000 a month billed annually.
Which AI models does Copy.ai use?
The Chat plan lists access to models from OpenAI, Anthropic and Google.
Sources and methodology
This profile is desk research: SoftPilot has not tested this product hands-on. Facts come from the sources below, checked on the dates shown. Prices, plans and limits change often; confirm on the vendor's site before you buy. How we research software.
- Copy.ai pricing accessed 20 Oct 2026
- Jasper pricing accessed 20 Oct 2026
- Perplexity plans accessed 20 Oct 2026
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